A passionate team of inventive creatives who can craft great things
Jill Binder
Founder and Chief Consultant / Trainer
Jill Binder is the CEO of Diverse in Tech. She leads the Diverse Speaker Training Group (#WPDiversity) in the WordPress.org Community Team (sponsored by Automattic and GreenGeeks) which encourages people from underrepresented groups to speak at WordPress events. She helped organize the first BuddyCamp and for three years co-organized WordCamp Vancouver. She was named one of the top 100 Influencers of WordPress in 2014 by Torque Magazine and listed one of the top 10 Women of WordPress by CloudWays, featured as a Person of WordPress on WordPress.org in 2019, and voted runner-up for the 2020 BraveIT Award.

Andrea Middleton
Community Organizer, Automattic

Dietrich Squinkifer
Artist, Independent

Gilad Babchuk
Executive Director, Co-founder, Groundswell

Elena Yugai
Investment Manager, Helder Ventures
What we do and what we don't do
DO'S
- Marketing campaign backed by quality research
- Leverage advocate-generated content smartly
- Engage customers to cultivate loyalty
DON'TS
- Spam our customer's inbox with excessive marketing
- Stagnant marketing strategies that don't work
- Market your services to the wrong audience